It goes without saying that having a speedy online store is essential to converting your visitors into buyers. Currently, an average website load time is 2-5 seconds. However, you should keep in mind that each second beyond 2 seconds might increase your bounce rate, which will inevitably affect your sales.
Recent reports have shown that 40% of internet users say they abandon the site if it takes longer than 3 seconds to open it. Thus, if you notice your Woocommerce site becomes slow or notice any changes in the bounce rate, the best decision, in this case, is to conduct a thorough website audit and find the core reason behind these issues.